Since this has a great thread with a ton of good info, I thought I would include tire width efficiency into to the discussion. So it seems that going wider especially on our chip N' Seal, the 28's will of course be more comfortable but as efficient as a 25 if I reduce the pressure to 80-85 psi from my current 90-95. Since I am going from Schwalbe One Tubeless to Pro Ones, I am saving roughly 130 grams too
http://road.cc/content/feature/182519-trend-spotting-why-you-need-switch-wider-tyres
For those who don't want to read it all,
Quoted from Article.
"You’d like your tyres to roll as easily as possible but a certain amount of energy is lost through rolling resistance. Lots of factors determine rolling resistance, such as tyre width, profile, air pressure, material quality, and the constant deformation of the tyre as you ride.
“Wider tyres roll faster,” says Dave Taylor, Marketing Manager at tyre brand Schwalbe. “The answer lies in tyre deflection. Each tyre is flattened a little under load. This creates a flat contact area.
“At the same tyre pressure, a wide and a narrow tyre have the same contact area. A wide tyre is flattened over its width whereas a narrow tyre has a slimmer but longer contact area.
Contact area of a wide tyre © Schwalbe
“The flattened area can be considered as a counterweight to tyre rotation. Because of the longer flattened area of the narrow tyre, the wheel loses more of its roundness and produces more deformation during rotation. However, in the wide tyre, the radial length of the flattened area is shorter, making the tyre rounder and so it rolls better and therefore quicker.”
Contact area of a narrow tyre © Schwalbe
As Dave Taylor says, that’s when the wide tyre and the narrow tyre are pumped up to the same pressure. In truth, though, you’re likely to run a lower pressure in a wider tyre, increasing the size of the contact area. That will increase the rolling resistance above the level it would otherwise be, but according to figures from another tyre brand, Continental, a 20mm tyre with 160psi, a 23mm tyre at 123psi, a 25mm tyre at 94psi and a 28mm tyre at 80psi all have the same rolling resistance.
“In practice, the energy saving is even greater than in theory as the elasticity of the tyres absorbs road shocks, which would otherwise be transferred to the rider and so saves energy,” says Dave Taylor.